With running shoes taking on new roles as comfort and fashion statements on and off the track and trails, adidas has revealed their latest addition to their Supernova franchise. Built for everyday ...
are adorned with detachable rubber toes — called “Superfingers” — that mimic the decidedly uncool barefoot shoes made for running. Did Adidas and AVAVAV just put toe shoes back on the map?
Challengers are gaining ground, including established brands like New Balance ... Nike and Adidas, have managed to build successful fashion labels off the back of their running shoes.