Despite quite a few articles stating Sphero was behind the technology that made the real movie BB-8 droid, like this Tech Crunch article: Sphero, makers of the eponymous spherical robots that ...

Orbotix has announced Sphero 2.0, the second generation of the robotic ball that you control with a smartphone. They stopped by the office to let us have a test drive, and the improvement over the ...

Kelly Zachos from Orbotix talks to AllThingsD's Ina Fried about Version 2 of Sphero -- a ball that can be controlled from a nearby iPhone or Android device.

Plus, take note of what the bottom of the "P" looks like ... The adorable logo Orbotix uses to market its fast-paced robots, Sphero and Ollie, fits its products perfectly. A pen and paper or a "Q ...