New survey highlights evolving consumer trends, emphasizing budget-conscious spending, personalized shopping experiences, and the rising importance of AI technology.

Broadcast specialist, markettiers MENA has released the first-ever report that dives into the podcast market in Saudi Arabia. As the listenership for the podcast medium continues to climb globally, ...

FP7McCann KSA is proud to announce the appointment of Neal Brasier as Head of Strategy. With over 15 years of brand and communications planning expertise, Neal brings a wealth of experience working ...

One of the largest retailers in the region, Centrepoint, which had positioned itself as Four Great Brands…One Destination has taken a strategic decision to change its brand image to Family. Fashion.

Abu Dhabi, in collaboration with Cosmopole have earned Bronze in the ‘Best Government Communications and Public Affairs Campaign’ category at the Middle East Public Relations Association (MEPRA) ...

In celebration of the UAE’s 53rd National Day and the spirit of the union, Jeep™ and Publicis Middle East have collaborated with Jotun to create the ‘Colour of Unity’, a custom paint Colour inspired ...

Communicate asked employees what they have to say about their salaries and employment. We looked into the salaries as shared by the industry here and what industry players told us about the state of ...

Lauren Abrahamian, project leader at Publicis, on AI today.

The media sector in Saudi Arabia, much like the country itself, is undergoing massive changes. In April 2017, new ministers for Culture and Information and Communications and IT were appointed with ...

With three months into the new year, Pizza Hut, the international fast-food franchise under the parent company Yum Brands appoints Pankaj Batra as the chief brand officer for Pizza Hut in the Asia ...

One of the key architects behind the launch of TBWA\Raad in Dubai 16 years ago, Reda Raad has helped transform the agency from a startup of four people into one of the leading MENA communications ...

Survey by The Marketing Society and Weber Shandwick finds only a third of organisations and divisions are within the equal or near-equal range of male-female representation in leadership.