Samba TV's recently released report, Live Sports on Streaming Platforms, provides five key sets of data points to help advertisers and sports leagues better target their audiences both during and ...
Content is king, but when it comes to monetizing CTV advertising campaigns and maximizing their effectiveness, it's secondary to the data and metrics that guarantee that their marketing efforts are ...
Brightcove, the Technical Emmy-winning video platform vendor, has been sold to app developer Bending Spoons for $233 million. After filing for Chapter 11 bankruptcy in September select assets of CDN ...
Brands are clamoring for one signal above all else: show title data. CTV represents the merging of digital-era granular targeting and TV programming's deep engagement. It's no surprise that ad buyers ...
StackAdapt recently announced they are working with Disney and Bell Media to provide their demand-side platform for agencies to access inventory programmatically.
Step out of everyday execution-mode this May and join us for three days of practical advice, inspiring thought leadership, and in-depth training. Join more than 1000 of your peers to learn, share, and ...
Welcome to the Streaming Media Industry Directory. Here, you'll find premium vendors offering products and services to serve your needs for Online Video. There are two ways to access the information ...
With the holiday season upon us, consumers are ramping up spending and turning to CTV more than ever. Angelina Marmorato, AVP of Sales and Partnerships at Lemma, has put together a set of actionable ...
It's the only awards program in the online video industry where the winners are chosen by the people who actually use these products and services every day. This year, we have 17 categories. Based on ...