Beyoncé took the stage at the Ravens vs. Texans game on Christmas Day, delivering a dynamic NFL halftime show that doubled as another test for Netflix's live event strategy. The 12-minute ...
In 2008, Forbes reported that Beyoncé had earned $80 million between June 2007 and June 2008 from her businesses, music, touring, and films. In 2012, Beyoncé and Jay-Z became one of the world ...
According to PR expert Grayce McCormick, Beyoncé's decision to trademark Blue Ivy's name isn't just about business—it reflects her deep understanding of personal branding and legacy-building.