New Zealand’s advertising industry is in for a seismic shake-up – amid fears of staff cutbacks, concerns about client conflicts, and broader market impacts – as two of the world’s biggest agencies ...

The notice was filed just over two months after IPG launched Mediabrands Health, a center of excellence that sits within IPG Mediabrands.

As Omnicom looks to buy Interpublic, the biggest story in marketing services for a decade could have positive knock-on ...

However, the prevailing question is whether it is the correct time to buy the stock. Let us find out. Omnicom’s IPG Buyout Creates Opportunity for ZETA Zeta Global is a marketing technology company ...

J.P. Morgan has added The Martin Agency to its roster to work on its wealth management business after a competitive review.

A quick look at a list of key deals reported this week across sectors: Touchstone Exploration's (PBEGF) ...

Two advertisers are combining into a $30 billion behemoth to harness the data, tech and AI expertise now dominating Madison ...

The awful market breadth and concerns sparked by hot inflation data weighed on U.S. stock indices this week. Read more about ...

Edyta Kurek, senior VP and head, India and Indonesia, Oriflame, talks to BrandWagon Online about his weekends, favourite ...

Interpublic Group (IPG) closed up more than +4% after Omnicom Group acquired the company in a deal valued at $13.3 billion, excluding debt. Workday (WDAY) closed up more than +4% after S&P Dow Jones ...

In this era dominated by personalised and solitary media consumption, a pivot towards shared experiences has become more ...