周三,Macquarie维持Omnicom集团(NYSE: OMC)的"跑赢大市"评级和120.00美元的目标价。这一背书紧随Omnicom战略性收购IPG之后,使其成为新的领先广告控股公司。这一举措标志着两家公司重返行业前列,旨在在新一轮技术投资浪潮中精简广告行业。
两大广告巨头可能要合并成全球第一大广告集团了。当地时间12月8日,《金融时报》援引知情人士,全球领先的美国广告公司Omnicom和Interpublic正在洽谈一项价值超过300亿美元的合并交易——这一谈判从夏季就开始了,最早可能在今日宣布,并且,实 ...
盟博 (Mediabrands)是IPG集团旗下的媒介和营销解决方案品牌群通过其全案服务的代理网络UM优盟和Initiative 极致传媒,以及屡获殊荣的专业代理品牌 Reprise,MAGNA,Orion,Rappot ...
The combined Omnicom-IPG would service competing brands in industries including telecom, insurance, streaming and more.
12月9日,行业有消息称,全球六大广告集团中的宏盟集团(Omnicom)和IPG集团(Interpublic Group)正在进行合并谈判。若此次合并顺利完成,合并后的新集团将超过WPP、阳狮等集团,成为全球广告行业的新霸主。
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
Omnicom shook up the advertising world Monday by announcing its plan to buy rival Interpublic Group of Cos. in a deal that ...
Financial analyst discusses risky Omnicom and Interpublic merger with potential dis-synergies, talent conflicts, and stagnant ...
Two of global advertising's "Big Four" are setting their rivalry aside in a multibillion-dollar stock-for-stock deal.
Omnicom to Acquire Interpublic Group in Deal That Will Reshape Advertising Industry ...
纽约 - 在广告和营销行业的一项重大举措中,Omnicom Group Inc. (NYSE: OMC) 今天宣布已达成最终协议,收购The Interpublic Group of Companies, Inc. (NYSE: IPG)。根据 InvestingPro ...
John Wren, CEO of Omnicom, said the combination with Interpublic creates "significant value" for shareholders of both ...