Don't want to read the entire post? We've also recorded a short video version of this guide for you to enjoy! 👇 The press release is more than 100 years old. From its beginnings in the 1906 Atlantic ...

The good news is that this isn't true. As Brendon Hufford puts it, people don't have short attention spans, they have short consideration spans. And these days, they have a lot to consider. Great ...

The PDF file format has been around for decades — but it is still one of the most popular formats on the web. PDFs are popular because they can be opened and read on any device, no matter what kind of ...

However, when you're focused on meeting deadlines and targets, you can lose track of the essential story behind your content marketing. You might find yourself storytelling without a purpose, ...

We have a tangible need for beautiful feature stories that craft compelling narratives about our world out of statistics. And, given the sheer quantity of data out there, it makes sense that ...

With no-code publishing platforms and nonprofit annual report templates, designing a high-impact annual report has never been easier. Build stunning, interactive annual reports with Shorthand. Create ...

Unlikely as this might seem from social media platforms, we’re living in a golden age of science communication. As newspapers and magazines struggle to fund specialist science reporters, it might seem ...

At the time I was deep into university studies, on a stodgy diet of academic articles, doorstop-sized books and dry syllabi. Listicles — sometimes known as list articles or list posts — felt like the ...

Here’s the paradox of the modern web: Our devices and social networks have reduced our attention spans to that of newborn kittens; and yet, we crave longform content. That sounds counter-intuitive, ...

The most engaging visual stories on the web are built with Shorthand. Browse examples from iconic brands to inspire your next project.

But until relatively recently, truly multimedia storytelling simply hasn’t been an option for most content professionals. Multimedia content has typically required developers and web designers to ...

As we all know, technology is evolving at a rapid rate. Devices are getting more powerful. Payment providers are removing (most) friction from digital transactions, making it easy for consumers to pay ...