AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Beyond its own on-site and in-app inventory, including display, online video and OTT, Western Union also operates a network ...

Publicis outperforms its agency holding company rivals because of three primary factors: technology strategy, leadership and ...

OpenAI may be opening up to the idea of serving ads. Plus, Television for toddlers is quietly powering streaming media ...

Adobe clocked Black Friday ecommerce spend at more than $10 billion in the US for the first time. Salesforce estimates $17.5 ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Call it a Glitchmas miracle. Maybe. At long last, Meta appears to have resolved a glitch in its ad platform that prevented ...

Reed Smith Partner Nikki Bhargava spoke with AdExchanger about knowns – and unknowns – on the privacy as we gear up for the ...

Google and the DOJ had 90 minutes apiece for closing arguments and Judge Brinkema could ask questions throughout. She had ...

With so many streaming apps and platforms available on the market, TVs need operating systems. That means a battle for ...

While tech companies jump on the curation bandwagon, publishers navigate a new normal in programmatic advertising, where they ...

A creative director shares his favorite use cases for AI, his favorite AI tools (and the ones he won’t trust yet) and best ...