For 2025, my hope is that marketers can take a step back from the overwhelming noise of technology and reporting metrics.

The final radio survey of the year has seen the commercial radio sector finish 2024 with strong momentum and a record 75.9% ...

Publicis Groupe CEO Arthur Sadoun has taken a backhand swipe at competitor WPP, currently the largest advertising group in ...

The AdNews end of year Perspectives, looking back at 2024 and forward to next year. It’s been a year of much-needed ...

Panasonic has partnered with full-service independent agency Awaken to launch its compact shaver range with a user-generated ...

Aussies now spend over a third of their time connecting with radio, podcasts and streaming, a trend that continues to grow.

Online florist Meg’s Flowers has been ordered by the Federal Court, in proceedings brought by competition watchdog the ...

Conclusion 2025 will likely be a year of cautious adaptation rather than bold growth. As the market stabilizes, advertisers ...

AI and automation are reshaping the advertising landscape, and many brands are eager to capitalise on these innovations.

Brand storytelling and experiential innovation agency INVNT GROUP APAC is wrapping up 2024 with major new business wins. The ...

WPP and Universal Music Group (UMG) today announced a strategic partnership to create audience engagement strategies ...

For the first time since 2017, less than half of Australians watched FTA TV and almost as many watched FTA streaming services ...