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Campaign Asia
14 小时
Indonesia's VAT hike raises concerns about consumer spending and business strategies
Consumer goods companies are preparing for a potential slowdown in sales as price-sensitive consumers reduce non-essential ...
Campaign Asia
17 小时
Does your brand have the soul to succeed?
After shepherding billion-dollar brands at HP, Mars, and Unilever through an era where AI threatens to make marketing more ...
Campaign Asia
17 小时
Siew Ting Foo
After shepherding billion-dollar brands at HP, Mars, and Unilever through an era where AI threatens to make marketing more ...
Campaign Asia
14 小时
Aulia Masna
Articles written by Aulia Masna ...
Campaign Asia
4 天
Nunn Media climbs to $42.8 million in wins, leading Australia's independent media scene
Excellent choice! This is exclusive Campaign content. Sign in or join our top subscription tier, The Knowledge, today.
Campaign Asia
7 天
Tributes for Lisa Ronson, beloved wife, mother and CMO
Ronson is survived by her husband Chris Taylor and their son Ben. In a heartfelt statement, Taylor described her as his ...
Campaign Asia
1 天
Agency holdcos face a new crossroads: reunite media and creative, or risk irrelevance
Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...
Campaign Asia
3 天
Creative Minds: Rohit Malkani is made for the stage
Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a ...
Campaign Asia
4 天
'Your idea must impress, your craft must evoke envy': The Spikes Asia 2025 challenge
Ogilvy's Kainaz Karmakar, jury president for the Design and Industry Craft category talks about what it takes to win at the ...
Campaign Asia
3 天
Hong Kong's unique spirit: A 'Never Normal' love letter to the city
The aim is to engage the public and foster conversation about Hong Kong's vibrant identity. The creators, led by TBWA Hong ...
Campaign Asia
13 天
Why Chinese brands are aggressively expanding in Indonesia
With a large youth population and thriving digital landscape, Indonesia is a hotbed for Chinese brands. Miniso is one such ...
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