Bayer is breaking into the irritable bowel syndrome (IBS) therapy market with the acquisition of HiDoc Technologies, which ...

The report highlights the major forces shaping the future of advertising: the continued dominance of digital, advancements in technologies like AI, and regional shifts in traditional advertising ...

WebMD Ignite launched Ignite Programmatic, its programmatic suite that aims to modernize healthcare marketing, on Wednesday morning. The solution is focused on enabling “zero-waste” campaigns for ...

Haleon, the parent company of brands like Advil and Centrum, will work with U.S. Soccer to increase inclusivity and diversity ...

The move effectively bars those who have qualified for the Deferred Action for Childhood Arrivals program in those 19 states ...

The degree to which local governments offer communications in languages other than English varies for several reasons, ...

Three-quarters of pharma and life sciences executives said they were optimistic for 2025, even though they expect some level ...

The Omnicom-IPG merger would bring together numerous medical marketing agencies under one roof — including several MM+M Agency 100 honorees.

Perhaps unsurprisingly, the resounding sentiment across the industry is a profound sense of anxiety and uncertainty.

As part of the deal, GSK will pay Relation $45 million in upfront payments, which includes an equity investment of $15 million.

These 9 organizations (and 1 honorable mention) are standouts for the variety of programs and perks that enrich the ...

The Edelman CEO discusses what the holding company merger means for the PR industry and independent agencies like his.