Customer journey maps can’t fix all of these problems, but they do give businesses the opportunity to visualize the various ...

Or are you using accurate data to map where they are, where they're headed, and what hazards they need to avoid? Marketing technology makes it possible to map the customer journey in far more detail ...

我记得雷军有一句话叫做和用户做朋友。发布小米汽车的时候，也是反复说了采访了好多用户，用户怎么说。“用户”是外企里面非常重要的一个理念。这一篇就介绍一下在做产品时，如何去共情用户的 4 个工具：Empathy Map、Persona、User Story、User Journey Map。

So, how do businesses achieve that knowledge? With the help of customer journey maps. Customer journey maps help businesses visualize customer interactions and identify quickly and clearly what is ...