Compared to the Kindle deals, Kobo's sale on e-readers is more conservative, however, we'll take what we can get from these rarely on-sale devices. You can find the Kobo Libra Colour for under $200 ahead of Black Friday. It's down to $199.99, knocking $20 off the price.

With Black Friday coming up fast, we've picked out the best Kindle deals happening right now, and we've also provided some great buying advice for you.

But the best news this Black Friday is that Amazon has marked down nearly all of their new Kindles. You can find savings up to 23% on the brand's e-readers, including the top-tier Amazon Kindle Paperwhite Signature Edition, which is down to $154.99.