New Delhi: Gaming and sports media firm Nazara Technologies' board has approved five investments worth Rs 196 crore, ...

According to MMA Global India and Amazon Ads report, 45% of shoppers experiment with new brands, with retail media playing a ...

He has worked with brands such as InDrive, mCaffeine, Aditya Birla Health Insurance, Man Matters, Cornetto and others ...

Prabhakar has over 20 years of experience. He has worked across companies like Leayan Global (Red Chief Shoes), Wildcraft, ...

While the top news channels termed their inventory fill rate ‘very high’, there was a marginal dip of up to 10% for others in ...

Sam & Andy also conceptualised and executed a film for Aroma Care, which encapsulates the idea of making beauty easy and ...

AdLift will be responsible for the brand’s online search reputation and optimisation, content creation, content marketing, ...

Rungta Steel, the steel and integrated TMT bar manufacturer, has launched its fifth TVC series featuring brand ambassadors ...

Jain highlights the rise of short-form video, its AI-powered recommendations, vernacular appeal, and the transformative role ...

These nuggets are priced on par with meat-based options, breaking down barriers to mainstream plant-based consumption ...

A coalition of Canadian media outlets has sued OpenAI, alleging it used their content to train ChatGPT without permission or ...

Ajay Sharma, Head-Ad Sales, Large Customer Business Amazon Ads India, said that discussions with marketers are shifting from ...